About RUM BUMS

We didn’t set out to start a brand. We started with a catchphrase.

Here We F***ing Go began as a college motto between friends who make each other laugh and never really stopped. Eventually someone put it on a sweatshirt. Then someone else asked where they could buy one.

Well. Here we f***ing are.

RUM BUMS is for people who take their leisure very seriously, and everything else not very seriously at all. Who consider the patio a sacred space. Who have strong opinions about Bloody Marys and weak ones about Mondays.

Every slogan started the same way. Something someone actually said, at an actual table, with an actual drink in hand. We just wrote it on a shirt.

Based in New York. Spiritually already in the Hamptons.

HWFG.